DMOU: Destination Marketing Organization University

Kurt Krause: Aligning Historical Competitors

December 6, 2020

Norfolk and Virginia Beach are less than a half hour apart but have been destination competitors for decades. In a DMOU episode recorded in September, VisitNorfolk's Kurt Krause shares the process that brought the two destinations together for a legendary campaign that very well may have serious post COVID legs. You'll also hear how VisitNorfolk is working to bring the story of the region's Underground Railroad to life.

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